After exploring the topic of Gender Equality Certification, the fourth meeting of the Community of Practice was dedicated to inclusive communication, through a dynamic and immersive experience designed to explore gender equality dynamics in an engaging and educational way.

The meeting was led by Monica Cerutti, an expert in gender policies and former Councillor for Equal Opportunities and Immigration in the Piedmont Region. During the session, the recent ISO guidelines on inclusive communication were discussed, which aim to promote a language that “does not exclude or limit but instead places every person at the center without discrimination based on gender, ethnicity, or ableism, helping to break down the prejudices and stereotypes built over time by words.”

Effective Communication

The event took place at Redrim’s technological laboratory, a cooperative company engaged in innovating production processes with a particular focus on sustainability and inclusion. Redrim is also a partner of TSI, supporting from the outset the creation of a community of practice dedicated to gender issues.

During the meeting, the group reflected on the evolution of language over time and on the stereotypes rooted in words and our everyday language. A segment was dedicated to strategies for communicating consciously and inclusively, both in verbal and digital communication. We also analyzed how images can reinforce stereotypes and the importance of diversifying the protagonists represented in photographs or visual content.

Applied Games as a Tool for Inclusion

Games proved to be an effective tool, not only for active and engaging learning but also for raising awareness about diversity and inclusion. During the meeting, the group learned about some applied games, video games, and digital applications that use game design logic to simulate real-life situations, allowing players to immerse themselves in complex topics. Immersion in games plays a crucial role: it not only raises awareness but also stimulates empathy and greater consciousness.

Through an innovative applied game developed by Drimlab in collaboration with the Fiordaliso Cooperative, participants had the opportunity to immerse themselves in an engaging and interactive experience designed to explore and deepen the topic of gender equality. The game, characterized by interactive and stimulating dynamics, provided a valuable opportunity for active learning, allowing participants to reflect on crucial issues related to equality and inclusion, learning through action. It was an experience that combined entertainment and education, promoting awareness and sensitivity around an issue of great social relevance.